The 22-year-old YouTube star was axed from the competition after messages he posted on Twitter resurfaced which featured “racist” and “homophobic” slurs.
But it is believed the decision wasn’t easy for bosses who spoke for hours and were “forced into a tense conversation” over the brother of singer Conor Maynard’s future on the programme.
A source told the Mirror: “Producers were locked in crisis talks for hours earlier today.
“ITV bosses were forced into a tense conversation about whether to kick out Conor. And they finally decided they had no choice but to let him go from the show.”
Jack – who boasts 1.2million subscribers to his YouTube channel – was removed from the jungle yesterday after just three days.
From his official Twitter account he used the N-word in a series of posts from and branded other users “retarded” and “f****ts”.
The tweets were posted in 2011 and 2012 and they have since been deleted from the social networking site.
A spokesperson for Jack confirmed he left the show, before explaining the controversial decision.
“In the last few days Jack Maynard has been the subject of a succession of media stories which, given his position as a contestant on ‘I’m a Celebrity Get Me Out Of Here’ – filmed in the Australian jungle, with no contact with the outside world, he has been unable to respond to,” they said.
“Since it is only fair that everyone should be aware of any allegations made against them and should also have the right to defend themselves, it was agreed that it would be better to bring him out of the show.
“Jack agrees with this decision which was made by his representatives and ITV and thanks everyone who has supported him in the show this far.”
Express.co.uk have contatced ITV for comment.